With more than 16 years in the field of manufacturing-trading fashion items, BQ has become a favorite office fashion brand and achieved Vietnam High Quality Goods for 10 consecutive years. BQ shows a strong development by opening more than 200 genuine stores across 45 provinces in Vietnam and Laos.
THE CHALLENGE
In the development journey, BQ could not help but face challenges. As the market size expands. the costs for the sales and distribution channels. Not only that, the impact of Covid-19 pandemic makes it difficult to approach distributor-agent customers.
Along with that, BQ Shoes needs to bring samples to agents and distributors but the company has some difficulties, especially not only in introducing products directly but also in sending online sample images. As a result, employees find it really problematic when they have an enormous system of 200 stores to operate nationwide.
THE SOLUTION
Quickly detecting problems and orienting technology development, BQ Shoes contacted IRTECH to develop appropriate solutions. After researching and discussing with the BQ company, IRTECH successfully built a mobile app for distributors, dealers and a management website for BQ personnel.
MOBILE APP DEVELOPMENT
After 5 months using the mobile app, Mr Phan Hai – Chairman, Director of BQ Shoes Company excitedly shared: “The company’s financial indicators are better, especially selling expenses, which have been saved nearly 3 times compared to before.”
Results for BQ Shoes brand:
Double revenue
Reduce the cost
Quickly processed orders, saving time and manpower
Customers are very satisfied when ordering via mobile app
ERP – WEBSITE DEVELOPMENT
After using the management website, BQ employees are no longer overloaded with work and have no worries when synthesizing data by paper invoices at the end of the day. The management website syncs data continuously from the app and optimizes the workflow.
In addition, BQ can measure all business indicators through the website quickly, replacing the previous manual reporting.