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613 Nguyen Tat Thanh, Xuan Ha Ward, Thanh Khe District, Danang City, Vietnam

+84 903 161 871

June 12, 2023
Web - App
BQ Production & Trading Company Limited


With more than 16 years in the field of manufacturing-trading fashion items, BQ has become a favorite office fashion brand and achieved Vietnam High Quality Goods for 10 consecutive years. BQ shows a strong development by opening more than 200 genuine stores across 45 provinces in Vietnam and Laos.


In the development journey, BQ could not help but face challenges. As the market size expands. the costs for the sales and distribution channels.  Not only that, the impact of Covid-19 pandemic makes it difficult to approach distributor-agent customers.

Along with that, BQ Shoes needs to bring samples to agents and distributors but the company has some difficulties, especially not only in introducing products directly but also in sending online sample images. As a result, employees find it really problematic when they have an enormous system of 200 stores to operate nationwide.


Quickly detecting problems and orienting technology development, BQ Shoes contacted IRTECH to develop appropriate solutions. After researching and discussing with the BQ company, IRTECH successfully built a mobile app for distributors, dealers and a management website for BQ personnel.


After 5 months using the mobile app, Mr Phan Hai – Chairman, Director of BQ Shoes Company excitedly shared: “The company’s financial indicators are better, especially selling expenses, which have been saved nearly 3 times compared to before.”

Results for BQ Shoes brand:

  • Double revenue
  • Reduce the cost 
  • Quickly processed orders, saving time and manpower
  • Customers are very satisfied when ordering via mobile app


After using the management website, BQ employees are no longer overloaded with work and have no worries when synthesizing data by paper invoices at the end of the day. The management website syncs data continuously from the app and optimizes the workflow.

In addition, BQ can measure all business indicators through the website quickly, replacing the previous manual reporting.